Stuffitus - the "10 person rule"

Stuffitus - the "10 person rule"

'Of the millions of people on the earth, there are only 10 people on the planet that will even notice that you're buying the 'thing' (whatever it is). Of those ten people, half think you're an idiot for buying it, three people say they like it, but secretly would've chosen something else, and that leaves two that are really impressed. Would you still buy the thing knowing it'll only impress TWO PEOPLE on the entire planet? '